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Blockchain in the media world

Use cases for blockchain in the media

By Niels
Published over 2 years ago

There is a lot of different kinds of media, ranging from tv to computers, and from online advertisements to newspapers and flyers.  But how does the blockchain come into play with these sort of creative subjects? ICO’s and blockchain are a hot topic at the moment, and it is being used everywhere. and people have found a way to implement this technology into their preferred kind of media.

How can blockchain be used by media companies?

The main priority of media companies is creative freedom. They don’t want to be held back by rules and don’t like being dictated on what to create or post. Blockchain helps them maintain this priority because of its disruptive force, and this disruptive force is exactly what the media companies are after. They are looking to give the consumer more power and control over their personal data, as well as remove tech giants from owning the media.

Blockchain can be the answer to these problems and more. Some other use cases can be delivering factual content and rewarding social media activities. These are a few examples but the blockchain brings a lot of potential to the media world.


This list contains ICO’s looking to get back their creative freedom via the blockchain





Photochain is a decentralized, peer-to-peer stock photography platform and is looking to revolutionize stock photography on the blockchain with full control over the content, price and license type for the photographer. Photochain wants to disrupt the monopolized stock photography industry with its pole position.



TV-TWO is an open platform for the television ecosystem and is looking to use to blockchain to eliminate the gatekeeper status of TV networks and preventing centralistic tech giants like Google and Facebook from owning the medium in the future.





Verasity is a video sharing platform looking to change the online video ecosystem by enabling a direct and transparent relationship between viewers, content creators and advertisers. Their goal is to liberate creators and online publishers whilst improving the viewing experience. Verasity's protocols will be used across the web integrating video delivery and instant micropayments using blockchain technology.


Decentralized News Network


Decentralized News Network is a news platform combining news creation with decentralized networks to deliver factual content, curated by the community.